I’ve been covering Fashion Week ever since 1994 when it first started showing in Bryant Park and I was an intern at New York One News. Now, 19 years later (gulp), I’m still backstage talking to designers, hairstylists, makeup artists and publicists about the season’s latest trends. Back then I wanted to know about all the hot parties. These days I bond with the other moms who work backstage about how frazzling the week is between the fashion frenzy and back-to-school with kids. Here’s some fast fashion and quick beauty tips from some amazing supermoms of Fashion Week.
Jennifer Bickerton, owner of JJB PR
After spending 9 years in-house in the public relations world, Jen branched out on her own to create JJB PR. “I’m going on 8 years and I never thought it would last this long. I did it because I wanted more flexibility. I work harder than I ever have, but I also work smarter,” she says. Now Jen juggles clients like celebrity hair colorist Rita Hazan (Beyonce and Katy Perry are clients) and the French luxury beauty brand Guerlain, while raising three kids all under six years old. At New York Fashion Week, Jen was busy backstage coordinating editor interviews with lead hairstylists from the Rita Hazan Salon.
PI: How did you get ready this morning?
Jen: I got ready in 15 minutes! I took a shower before I went to bed so that when I woke this morning, all I’d have to do is blow out my hair a bit. Then I put on foundation, blush, mascara, gloss and I’m out the door.
PI: What’s the one product you can’t live without.
Jen: Guerlain Maxi Lash Mascara ($30). It makes your lashes look incredibly long. I love it!
PI: Tell me about your fierce outfit.
Jen: I bought my dress on RevolveClothing.com and have no idea what brand it is! I have no time to shop so I do everything quickly online. I always buy two sizes, and then return the one that doesn’t fit. Shoes are Marc Jacobs from five seasons ago, they’ve done me well! And my necklace is from H&M, but I got it in Paris on a business trip, which makes it special to me.
Romy Soleimani, celebrity makeup artist and Beauty Director At Large for Beauty.com
Vogue, Allure, Harper’s Bazaar—Romy is one of the busiest makeup artists in the business, working with top magazines, photographers and celebrities, like Rihanna, Rachel McAdams and Sofia Vergara. This New York Fashion Week season, she was the lead makeup artist for six fashion shows, including Lela Rose, Milly and Charolotte Ronson. That’s a pretty hectic week, not even considering that she has a toddler at home to keep up with!
PI: What’s your speed beauty routine in the morning?
Romy: This morning I had about 25 minutes. I took a quick shower, put a little product in my hair, tinted moisturizer, lashes and a very quick smoky eye. Just use a super soft makeup brush and rim your lash lines with a bronzy gold shadow. Kevyn Aucoin makes the most amazing makeup brushes. Then I put on a tiny bit of pink blush and lip balm. In the car, I put on concealer. Prescriptives Flawless Cover Concealer is amazing. It has a mirror so it’s easy to use on the go. And that’s it!
PI: What’s you go-to for fashion?
Romy: Today I’m wearing Urban Outfitters High Rise Twig Jeans ($58). Love them!
Angela O’Brien, founder of Cleobella
I met Angela at an event for Keep.com, a totally addictive online shopping site where you can favorite fashion items and follow your friends’ lists too. Halle Berry, Kate Hudson, Anne Hathaway and Jessica Alba are fans of Cleoballa, Angela’s globally-inspired line of handbags and accessories, and now I am too. She and her surfer husband, Jim, spend four months out of the year in Bali where she designs her collections and has them hand-made; the rest of the year they live in Huntington Beach. Now, their two-year old, Keenan, jet sets around with them, attending a preschool in Bali when they’re there.
PI: New York Fashion Week must be a total culture shock from Bali and Huntington Beach. How long are you away from your son?
Angela: 7 days! It’s really the longest I’ve been away form him and it’s really hard.
PI: Are you trying to take advantage and get some “me time” in?
Angela: I got my nails done the other day and love that. A good manicure always makes you feel pulled together. I’m going to have a few girls’ night outs with my friends and, when my husband arrives, we’ll do date night.
PI: How have you been staying in touch with Keenan while you’re away?
Angela: We Skype, but sometimes that actually makes it harder for him to see me and not be able to be with me. I call my mom, who’s watching him, to check in on his mood and see if it’s the right time to Skype.
PI: What are some of your fast fashion tips?
Angela: I like to keep things really simple, like jeans and a white T-shirt. Then I’ll dress it up with a great clutch or accessory—of course!