Rachel Hayes, founder of Pretty Impressed, with husband Stuart Gayle

Valentine’s Day Beauty Guide

Valentine’s Day is coming up, which means tons of articles, posts, and ads pushing the bombshell thing. Do we want to look pretty and pulled together? Yes! But the sexy vixen thing may be overkill. That said, all the Valentine’s Day buzz does make you think a bit more about your date night beauty routine—and...

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Elaine D'Farley, SELF Beauty Director

Elaine D’Farley On Adoption, SELF and Her Dress Code

When Elaine D’Farley, SELF Magazine’s Beauty Director, arrived for our interview, the contents of her overflowing purse reflects everything that Pretty Impressed is about. “I have Izze’s library books and a T-shirt for her performance that she forgot this morning, the last 3 issues of SELF because I have a ton of meetings...

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Breast Cancer Awareness Month: Makeup For The Cure

One in 8 women will be diagnosed with breast cancer in their lifetime. That’s pretty scary. Help the fight to find a cure this Breast Cancer Awareness month by buying any of these best-sellers that are donating funds to help research and treatments. Look good, feel good!

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Pretty Impressed founder Rachel Hayes demonstrates how to look more youthful thanks to an anti-aging blush tip using cream blush,such as Revlon Photo Ready Cream Blush in Flushed, Make Up For Ever HD High Definition Blush and Tarte Airblush Maracuja Blush.

Try This Anti-Aging Blush Trick Now!

I recently worked with an amazing makeup artist, Alice Lane, on a beauty shoot for Glamour magazine. We did a story called Wake Up Your Makeup, and while Alice is still in her 20’s, she taught me this amazing blush trick that instantly makes you look more youthful: Instead...

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Melissa Stone Mangham as whittled down her makeup bag to three key products.

Melissa’s 3 Stick On-The-Go Makeup Routine

Sick and tired of lugging around a heavy makeup kit bulging with a dozen products all day, Melissa Stone Mangham, Vice President Marketing and Strategic Partnerships for The Style Network, found her solution at the Bobbi Brown counter at Saks Fifth Avenue in Beverly Hills. “I’m constantly schlepping around a ton of things for my...

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Matte Bronzer and Coral Blush


There are a few common mistakes I notice on women who are trying to pull off the naturally sun-kissed look. First, overly shimmery bronzer is probably one of the biggest beauty blunders when you want to create a believable golden glow. If you can actually see shimmer particles in the bronzer, it’s overkill. In fact,...

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The Best Tote Bag & On-The-Go Beauty

There’s nothing more annoying, especially when you’re in a rush, than to have to change your tote bag before running out the door—frantically chucking your daily necessities from one to the other, just so that you feel good about your bag either matching your outfit, mood or the day’s schlepping demands. I get so excited...

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Jane Park, Founder of Julep

Jane Park on Julep, Juggling Kids and Fast Fashion

Just a few weeks ago, I attended one of the most prestigious events in the beauty industry, often referred to as The Oscars for beauty products, the Cosmetic Executive Women Beauty Awards. The first award winner of the luncheon? Jane Park, Founder and CEO of Read More >

moms night out

Post Mom’s Night Out Rx

A few things are certain to happen when a bunch of mom’s get together for dinner:
• A lot of lively commentaries about various school things.
• Updates on the latest outrageous acts of the mean girl at work. (Yes, they still exist.)
• Hilarious story about how someone’s husband screwed something up (i.e. used...

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