Sonia Kashuk built an incredible cosmetics business at Target while raising her two children.

Sonia Kashuk On Controlling Destiny, Obsessing Over Skincare and Loving Tinted Eyeglasses

When I was a beauty assistant at Cosmo, one of my duties was to get the makeup credits for cover shoots. More often than not, Sonia Kashuk was the makeup artist. She was hot hot hot! Elle, Vogue, Harper’s Bazaar, Oscar de le Renta, Marc Jacobs, Cindy Crawford—the best always asked for her. But, she’s...

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Rachel Hayes, founder of Pretty Impressed, with husband Stuart Gayle

Valentine’s Day Beauty Guide

Valentine’s Day is coming up, which means tons of articles, posts, and ads pushing the bombshell thing. Do we want to look pretty and pulled together? Yes! But the sexy vixen thing may be overkill. That said, all the Valentine’s Day buzz does make you think a bit more about your date night beauty routine—and...

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Matte Bronzer and Coral Blush

MATTE BRONZER + RADIANT CORAL = PERFECTLY SUN-KISSED

There are a few common mistakes I notice on women who are trying to pull off the naturally sun-kissed look. First, overly shimmery bronzer is probably one of the biggest beauty blunders when you want to create a believable golden glow. If you can actually see shimmer particles in the bronzer, it’s overkill. In fact,...

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